This study examines the effectiveness of clustering techniques for analyzing time series data in the context of the Moroccan stock market, focusing on 50 companies. The research utilizes Euclidean and Dynamic Time Warping (DTW) clustering methodologies to endeavor to discern latent trends and patterns in the oscillations of stock values across diverse firms. The strategy consists of multiple crucial steps. The time series data is first preprocessed to ensure its consistency and dependability. Then, it is determined how many clusters would be most effective in grouping the data. The DTW distance, which identifies nonlinear similarities in time series data, and the Euclidean distance, which emphasizes similarities in pricing patterns, are then used to cluster the data. . ... read more .

The objective of this article is to examine the impact of the balanced scorecard on the sales performance of supermarkets. We conducted a literature review on management control practices in the retail sector and the role of the balanced scorecard in managing sales performance. Our research question was: “To what extent does the use of the balanced scorecard enhance the sales performance of supermarket chains?” We utilized a quantitative research methodology, administering a questionnaire to 106 supermarkets in Morocco. This study allowed us to identify management control practices in the retail sector and highlight the impact of the balanced scorecard on sales performance. . ... read more .

Remote work alters our relationship with the traditional work environment regarding time, place, and action, raising questions about the behavioral impacts on organizations. How can employee engagement be fostered in remote work settings? This empirical study explores the impact of remote work on workers adaptability in Morocco. The ultimate goal is to identify the factors that promote the adaptability of remote employees. Using a diverse sampling approach, semi-structured interviews were conducted with employees and managers with various remote work experiences.. . ... read more .